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Tripadvisor and travel reviews that break the rules

Report Tripadvisor and booking-platform reviews that breach guidelines, and respond like a good host.

The short answer

Hotels, restaurants and attractions are reviewed across Tripadvisor, booking platforms and Google. Each platform removes reviews that breach its guidelines, including reviews from non-guests, threats and blackmail attempts, and conflicts of interest. We report those that qualify and help you respond to genuine guests in a way future guests trust.

Who this is for

  • Hotels, restaurants, pubs and attractions
  • Hospitality groups with many locations
  • Venues facing review threats from guests

Who it is not for

  • Removing honest guest criticism

Routes we use

Each route is assessed before anything is filed. Strength ratings are general indications; every case turns on its facts.

Guideline report

Moderate route
When it applies
The review breaches the platform's guidelines.
What it needs
Booking records and the guideline.

Review threat report

Strong route
When it applies
A guest threatened a bad review to obtain a benefit.
What it needs
The threat in writing, with dates.

How the work runs

  1. Eligibility reviewWe test each URL against the relevant law and platform policy before anything is filed.
  2. Evidence packWe build the submission: identity, context, dates, policy clauses and supporting documents.
  3. Submission and follow-upRequests are filed, tracked and chased. Refusals are appealed where grounds exist.
  4. FallbackWhere removal is refused or unavailable, we move the case to search repair.

Evidence you will need

  • Booking or reservation records
  • Any threat messages

What you receive

  • Review assessment
  • Reports filed
  • Management response drafts

What we cannot promise

  • Platforms decide. Honest guest reviews stay.
Legal boundary. Digital Repu coordinates removal casework and does not give legal advice. Where a legal route is needed, advice comes from regulated solicitors. See how we work with legal partners.

Frequently asked questions

A guest is threatening a bad review. What should we do?

Keep the message and report the threat to the platform before the review appears if you can.

Can you remove a review from someone who never visited?

If you can show they were not a guest, it can usually be reported.

Do booking platforms allow review removal?

Only for guideline breaches, through their partner support processes.

Should we reply to every review?

Replying to recent reviews, especially critical ones, shows future guests you care.

Is my enquiry confidential?

Yes. You can make first contact without giving your name, we sign a non-disclosure agreement before you share case details, and case files are held in restricted, encrypted storage with access limited to your case team.

Start with a confidential conversation

Tell us as much or as little as you like. We sign an NDA before you share case details, and we will tell you honestly whether we can help.