Reputation due diligence before you sign, invest or appoint
Reputation risk reports on people and organisations before a deal, appointment or partnership.
Reputation due diligence examines the public record around a person or organisation before an acquisition, investment, board appointment, senior hire or partnership. We report what is visible, what it means for your own reputation if you proceed, and what questions to ask before you do.
Who this is for
- Investors, acquirers and private equity teams
- Boards and nomination committees appointing directors
- Law firms and advisers acting on transactions
- Individuals being appointed who want to know what others will find
Who it is not for
- Covert surveillance, pretexting or accessing private data. We work only from lawfully available public information.
What the work involves
Search and media review
Historic and current coverage, including regional and foreign-language press where relevant.
Adverse content mapping
Litigation reports, regulatory notices, review patterns, forum allegations and how prominently each appears.
Association risk
Public links to people, companies or events that could transfer reputational risk to you.
AI and entity check
How AI assistants and knowledge panels currently summarise the subject.
Risk rating
A clear rating with the reasoning, and the specific questions to put to the subject before proceeding.
How the work runs
- Confidential intakeNDA signed before you share details. We confirm scope, subjects and jurisdictions.
- Evidence captureWe record search results, reviews, media, AI answers and data exposure with dated screenshots.
- AnalysisEach item is classed by harm, reach, accuracy and the legal or policy routes available.
- Findings sessionYou receive the written report and a written findings review with your case lead through the Confidential Consultation System.
What you receive
- Due diligence report with sourced findings
- Risk rating with reasoning
- Question list for the subject
- Optional written briefing for the deal team
What we cannot promise
- We do not verify the truth of allegations. We report what is public, how prominent it is, and where it came from.
Frequently asked questions
Do you contact the subject?
No. Reports are prepared from public information without contacting the subject unless you instruct otherwise.
How quickly can a report be delivered?
Standard reports are delivered within five working days. Expedited turnaround is available and priced accordingly.
Is this a background check?
No. It is a reputation risk assessment based on the public record. It does not include credit, criminal record or identity checks.
How do you handle personal data in these reports?
We process personal data only for a defined, legitimate purpose, keep reports to what is relevant, and apply a retention period agreed with you.
Can you run due diligence on our own leadership?
Yes. Many clients commission a report on their own executives before a fundraise or listing so they can address issues first.
Is my enquiry confidential?
Yes. You can make first contact without giving your name, we sign a non-disclosure agreement before you share case details, and case files are held in restricted, encrypted storage with access limited to your case team.
Related services
Often combined with
Reputation Audit
A complete, evidence-led picture of what people find about you and which routes can change it.
Learn more AssessAI Reputation Audit
What ChatGPT, Gemini, Claude, Perplexity, Copilot and Google AI Overviews say about you, and why.
Learn more ProtectExecutive and Family Privacy Protection
Ongoing removal of addresses and personal details, doxxing watch and family coverage.
Learn moreStart with a confidential conversation
Tell us as much or as little as you like. We sign an NDA before you share case details, and we will tell you honestly whether we can help.