Get your knowledge panel and entity data right
Accurate knowledge panels and entity data, within Google's and Wikipedia's rules.
Knowledge panels and the entity data behind them tell search engines and AI assistants who you are. When they are wrong, missing or pulling in someone else's details, it undermines everything else. We claim and correct panels, fix structured data and Wikidata entries, and assess Wikipedia notability honestly, following Wikipedia's conflict of interest rules.
Who this is for
- Executives, authors and public figures with inaccurate or missing panels
- Organisations with confused or merged entity data
- Anyone whose panel shows the wrong photo or facts
Who it is not for
- Paid Wikipedia article creation. It breaches Wikipedia's rules and usually backfires.
What the work involves
Panel claiming
Verifying you as the subject so you can suggest changes.
Entity correction
Consistent facts across the sources Google uses.
Wikidata
Accurate, referenced entries where the subject qualifies.
Wikipedia notability assessment
An honest view of whether an article is justified, and compliant talk-page requests for existing articles.
How the work runs
- Search mappingWe identify the queries that matter and every result competing for them.
- Asset planWe decide which owned, earned and third-party assets can credibly outrank the problem.
- Build and publishProfiles, pages, articles and entity data are created or corrected, all truthful and attributable.
- Measure and adjustRankings are tracked weekly and the plan is adjusted to what the search engine rewards.
What you receive
- Entity audit
- Panel claim and corrections
- Structured data implementation
- Wikipedia assessment
What we cannot promise
- Google decides whether and how a panel appears.
- We do not create or edit Wikipedia articles for payment without disclosure.
Frequently asked questions
Can you create a knowledge panel for me?
We cannot create one directly. Panels appear when Google has enough consistent, authoritative information. We build that foundation.
Can you edit my Wikipedia page?
Paid editors must disclose and should not edit directly. We prepare compliant requests on the article's talk page.
Why does my panel show someone else?
Entities with similar names get merged. Clear, consistent structured data usually helps separate them.
How long do panel changes take?
Suggested edits are often reviewed within days to weeks.
Does this affect AI assistants?
Yes. Entity data is one of the main sources they draw on.
Is my enquiry confidential?
Yes. You can make first contact without giving your name, we sign a non-disclosure agreement before you share case details, and case files are held in restricted, encrypted storage with access limited to your case team.
Related services
Often combined with
AI Search Reputation Correction
Correct inaccurate AI answers by fixing the sources assistants rely on.
Learn more RepairBuild Personal Reputation
Accurate, authoritative profiles and content for executives, founders and professionals.
Learn more RepairSearch Result Suppression
Build accurate, authoritative results that outrank damaging content that cannot be removed.
Learn moreStart with a confidential conversation
Tell us as much or as little as you like. We sign an NDA before you share case details, and we will tell you honestly whether we can help.