Improve how Claude describes your name or brand
Measure and improve how Claude describes your name or brand, by correcting the sources it relies on.
Claude, made by Anthropic, is widely used by professionals for research and due diligence. It answers from its training and, when web search is enabled, from pages it retrieves and cites. We test what Claude says about you, trace the sources and correct what is inaccurate.
Who this is for
- Businesses whose customers research them through Claude
- Executives and professionals misdescribed by Claude
- Organisations whose past issues dominate AI answers
Who it is not for
- Anyone seeking to insert false or promotional claims into Claude
What the work involves
Structured testing
The questions customers, investors, journalists and employers ask Claude, in several phrasings and repeated over time, because answers vary between sessions.
How it sources answers
Claude answers from its training data and, when web search is enabled, from pages it retrieves and cites. Anthropic operates its own crawlers, so site access rules matter.
Accuracy grading
Each claim checked against the record and graded accurate, partly accurate, inaccurate or missing.
Source correction
Inaccurate or outdated pages corrected, updated or removed through the proper publisher, platform and legal routes.
Authoritative facts
Clear fact pages, structured data, consistent profiles and an llms.txt file so accurate information is easy to find and cite.
Feedback and follow-up
We use Claude's in-product feedback for factual errors. Anthropic's privacy policy explains how individuals can make requests about their personal data.
How the work runs
- Search mappingWe identify the queries that matter and every result competing for them.
- Asset planWe decide which owned, earned and third-party assets can credibly outrank the problem.
- Build and publishProfiles, pages, articles and entity data are created or corrected, all truthful and attributable.
- Measure and adjustRankings are tracked weekly and the plan is adjusted to what the search engine rewards.
What you receive
- Claude answer log with dated captures
- Accuracy scorecard
- Source influence map
- Correction plan and execution
- Retest report
What we cannot promise
- No one outside the provider controls what Claude says. We improve the evidence it draws on and measure the change.
- We do not use hidden text, fake reviews or planted content to influence AI systems.
Frequently asked questions
Does Claude search the web?
Claude can search the web when that feature is enabled, and cites the pages it uses.
Should my site allow Anthropic's crawlers?
If you want Claude to find your accurate information, your robots.txt should not block them. We review your settings with you.
How long before Claude answers change?
Where the assistant searches the web, corrected sources can be reflected within weeks. Answers that rely on training data change on the provider's own update schedule.
Is this included in the AI Reputation Audit?
The audit covers all major assistants at once. This service goes deeper on one assistant and carries out the corrections.
Is my enquiry confidential?
Yes. You can make first contact without giving your name, we sign a non-disclosure agreement before you share case details, and case files are held in restricted, encrypted storage with access limited to your case team.
Prefer to start yourself?
Removal guideHow can I change what ChatGPT says about me?
Read the guideRelated services
Often combined with
AI Reputation Audit
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Learn more RepairKnowledge Panel and Wikidata
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Learn moreStart with a confidential conversation
Tell us as much or as little as you like. We sign an NDA before you share case details, and we will tell you honestly whether we can help.