Remove negative content through every lawful route
Every lawful route to take harmful content down at source or out of search results.
Negative content can often be removed when it breaks the law or a platform's own rules: defamation, privacy breaches, copyright infringement, impersonation, harassment or fake reviews. We identify which route applies to each item, build the evidence and file it. Where no route exists, we say so and move to search repair.
Who this is for
- Individuals and businesses with specific harmful URLs
- People named in inaccurate, outdated or private content
- Businesses targeted by fake reviews or impersonation
Who it is not for
- Removing accurate, lawful journalism about serious wrongdoing
- Silencing genuine customer criticism
Routes we use
Each route is assessed before anything is filed. Strength ratings are general indications; every case turns on its facts.
Publisher request
Case-dependent- When it applies
- The content is inaccurate, outdated or disproportionate and the publisher can be persuaded to amend or remove it.
- What it needs
- Evidence of inaccuracy or changed circumstances; a clear, reasonable request.
- Source
- Defamation Act 2013
Search engine delisting (UK GDPR)
Moderate route- When it applies
- The content is about you as an individual and is inaccurate, irrelevant, outdated or excessive.
- What it needs
- Identity, URLs, reasons each result should be delisted.
- Source
- UK GDPR Article 17
Platform policy breach
Strong route- When it applies
- The content breaks the host's rules: harassment, impersonation, fake reviews, private information.
- What it needs
- Screenshots, policy clauses, account links.
- Source
- Google: prohibited and restricted content policy
Copyright
Strong route- When it applies
- Your own photos, video or text are republished without permission.
- What it needs
- Proof of ownership and the infringing URLs.
- Source
- Copyright, Designs and Patents Act 1988
Defamation route with solicitors
Case-dependent- When it applies
- The content is false, seriously harmful and the operator will not act voluntarily.
- What it needs
- Evidence of falsity and harm. Legal advice from our partner solicitors.
- Source
- Defamation Act 2013
How the work runs
- Eligibility reviewWe test each URL against the relevant law and platform policy before anything is filed.
- Evidence packWe build the submission: identity, context, dates, policy clauses and supporting documents.
- Submission and follow-upRequests are filed, tracked and chased. Refusals are appealed where grounds exist.
- FallbackWhere removal is refused or unavailable, we move the case to search repair.
Evidence you will need
- The exact URLs
- Proof of identity or ownership
- Why the content is false, private, outdated or infringing
- Any previous correspondence with the publisher or platform
What you receive
- URL-by-URL route assessment
- Prepared and filed requests
- Tracked outcomes and appeals
- Repair plan for anything that stays
What we cannot promise
- We cannot remove lawful content that a publisher or platform is entitled to keep. No one can do that legitimately.
- We do not provide legal advice. Where a legal route is needed we work with regulated solicitors.
Frequently asked questions
Can you guarantee removal?
No firm can lawfully guarantee a third party's decision. We tell you before we start how strong each route is and why.
How long does removal take?
Platform policy reports can resolve in days. Publisher negotiations and delisting requests usually take weeks. Legal routes take longer.
What if the article is true?
Accurate content can still be delisted under data protection law if it is outdated or excessive, particularly for private individuals. If not, search repair can reduce its prominence.
Do you pay websites to remove content?
No. Paying for removal can encourage more content and can create legal and reputational risk for you.
Will the person who posted it know it was me?
Some routes require identifying the complainant. We explain which ones before anything is filed.
Is my enquiry confidential?
Yes. You can make first contact without giving your name, we sign a non-disclosure agreement before you share case details, and case files are held in restricted, encrypted storage with access limited to your case team.
Prefer to start yourself?
Removal guideHow do I remove a news article from Google?
Read the guideRelated services
Often combined with
Google Removals
Requests to remove results from Google under its legal, privacy and outdated content policies.
Learn more RemoveRight to be Forgotten
UK and EU data protection requests to delist results about you from search engines.
Learn more RemoveDefamation and Legal Removal Coordination
Evidence packs and coordination with solicitors when content is unlawful and voluntary routes fail.
Learn moreStart with a confidential conversation
Tell us as much or as little as you like. We sign an NDA before you share case details, and we will tell you honestly whether we can help.